Orange Egypt launches extensive tree-planting campaign

wasalah ‘iiqtisadia

In a significant move to bolster environmental sustainability, Orange Egypt has embarked on a comprehensive campaign to plant trees across

Egypt. This initiative is part of Orange Group’s “Engage for Change” program, which extends to several subsidiaries in Africa and the Middle East

The program aims to provide meaningful opportunities for employees to engage in projects with substantial societal and environmental benefits, offering access to volunteer opportunities, potential partnerships, and forums for discussion and communication

In celebration of this year’s World Environment Day, which focuses on land restoration, combating desertification, adapting to drought, and reducing global warming and carbon emissions, Orange

Egypt launched its tree-planting campaign at its headquarters in Smart Village

The campaign saw the planting of African mahogany trees, chosen for their significant environmental benefits, including windbreaking, reducing air temperatures, and combating air pollutants

The launch event was attended by Eng. Yasser Shaker, CEO and Managing Director of Orange Egypt, along with the Company’s leaders

showcasing the company’s commitment to social responsibility and environmental stewardship, and its dedication to encouraging employees to engage in activities that protect the environment and improve the quality of life in Egypt

The campaign extended beyond its headquarters, with a large team of Orange Egypt’s employees participating in tree-planting efforts in Obour City where they planted hundreds of various fruit trees and engaged in tree care activities

This initiative aligns with “Shagrha“, a young Egyptian environmental movement dedicated to promoting the culture of planting fruit trees in streets, schools, public places, balconies, and rooftops

On this occasion, Ms. Tania Asmar, Chief of Staff, Climate, Transformation and Governance Officer at Orange Egypt, emphasized the substantial involvement of Orange Egypt in support of environment protection and improving prospects for future generations

She also emphasized that the campaign extends beyond tree planting, to embed environmental education and awareness on climate action aimed at fostering environmental consciousness among employees and the local community and aligning

with sustainable development goals related to climate change, pollution control, and environmental preservation

 

 

 

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